New Business Development Account Executive at Gannett in Worcester, Massachusetts

Job Description:

Account Executive - Business Development

Market: This is a full-time hybrid position based in Worcester, MA

Compensation: Base Salary + Uncapped Commission, benefits, expenses, unlimited vacation, and more. TCC $83K - $100K.

Position Details

We are currently looking for an innovative and driven Account Executive to helps us drive new client acquisition. The ideal candidate will bring proven success in client acquisition, managing clients once sold, and executing strategic objectives to exceed local advertising revenue goals. The ideal candidate possesses a strong business development background utilizing a consultative and strategic sales approach. You will need to prospect qualified candidates, consult to identify growth opportunities, and deliver a compelling marketing strategy with an extensive, first-class digital portfolio. The successful candidate will be responsible for driving growth through new accounts and upselling existing accounts. In this role you will conduct face-to-face customer meetings, presentations and proposals.

Unparalleled Solutions

As a LocaliQ Account Executive, you'll partner with clients to provide a broad set of solutions, including:

• Website Development and Management
• Search Engine Optimization (SEO)
• Local Listings Management
• Online Reputation Management
• Social Media Management
• Search Engine Marketing (SEM)
• Influencer Marketing
• Event Marketing and Sponsorships
• Engagement and Tracking Tools
• Marketing Automation Solutions
• Mobile Marketing Tools

• Social Media Advertising
• Display Advertising
• Video Advertising
• Mobile Advertising
• Email Marketing Campaigns
• Streaming TV, OTT, CTV Advertising
• Brand Content Solutions
• Lead Generation and Nurturing
• Customer Relationship Management (CRM) Tools
• Advanced Reporting and Analytics
• Interactive and Immersive Advertising Solutions

Experience Desired

• 2+ years of experience in a high acquisition, consultative B2B Sales role and a college degree or acceptable equivalent of education and work experience.
• Experience building a book of new business clients. A true hunter mentality combined with strong prospecting, planning, organizational, and time-management skills.
• Excellent track record of developing and selling custom multi-tactic digital advertising campaigns and closing business, including mobile platforms, SEO/SEM, Targeted Email, Social, and other offerings. (Google AdWords, Analytics certifications are preferred but not required).
• Ability to collaborate actively and constructively in a team environment.
• Ability to pivot quickly without losing speed, focus, or quality.
• A problem solver who thrives on challenges and can simplify complex issues.
• Effective communication and presentation skills, having a persuasive and patient, yet compelling and compassionate approach. You'll be forging strong relationships with customers and must be able to earn their trust.
• Experience with CRM tool (Daily use required).
• Valid driver's license.
• Vehicle insurance is required (at least minimum insurance required for the state in which the employee works).
• Proficient in MS Office Suite, including Excel, Word, PowerPoint, and Outlook.

Benefits

Our benefits package is made with a focus on well-being and daily life. Options include healthcare coverage for employees and their families, Dental, Vision, HAS, FSA, Life Insurance, Pet Insurance, 401k, and more. We believe in work-life balance. In this role, you will enjoy a generous MTO Time off package, including Company Paid Holidays.

The annualized base salary for this role will range between $50,000 and $65,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable.
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