Content Strategy Manager, Lifestyle Group at Hearst Communications Inc. in New York, New York

Job Description:

Why Hearst Magazines?

Hearst Magazines is one of the largest publishers in the world, with more than 25 brands, including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper’s BAZAAR, Popular Mechanics, and Runner’s World. We reach more than 150 million people every month in the United States alone.

But we’re more than just our magazines. We engage our audience across all mediums and channels—print, digital, video, and social—with sophisticated content creation, distribution, and data capabilities. We create, package, and sell products with cutting-edge technology and proprietary platforms. Together, we are reinventing publishing for the 21st century.

Your Impact

Reporting to the Executive Director, Content Strategy & Growth, the Content Strategy Manager helps lead, shape, and execute audience acquisition efforts and experimentation for two key brands in the Hearst Magazines Lifestyle Group, House Beautiful and The Pioneer Woman. This position collaborates closely with editorial leaders to craft publishing plans and devise experiments to improve audience engagement. 

While guiding the SEO strategy is a primary focus, this role also advises on efforts across affiliate commerce, memberships, newsletters, video, and more to grow and better engage our digital audiences. We are looking for a data-driven decision maker, who is deeply curious about consumer behaviors on and off platform and eager to help us uncover what’s next for digital media.