Marketing Supervisor at The KYA Group in Santa Ana, California

Posted in Other about 2 hours ago.

Type: full-time





Job Description:

We are seeking a dynamic marketing supervisor who embodies creativity, optimism and confident leadership skills. With a proven track record in developing and executing effective marketing campaigns, you will work in a fast-paced office, leading a small team to drive our brand forward.

Responsibilities:
• Develop and execute innovative marketing strategies to generate leads and increase sales across our market segments.
• Create, edit and manage a variety of marketing content, including web copy, e-newsletters, marketing collateral, advertising, blog posts, videos and social media, in collaboration with our team.
• Utilize customer insights, market analysis and industry best practices to formulate successful marketing strategies.
• Ensure consistent brand messaging across all marketing channels.
• Manage the marketing budget for initiatives, allocating resources effectively and optimizing campaign efficiency.
• Track and analyze marketing performance metrics to assess effectiveness and make data-driven decisions.
• Write and distribute press releases to enhance brand visibility.
• Develop and implement an annual strategic and tactical marketing plan, fostering clear communication with internal stakeholders and customers.
• Evolve and execute the company's branding strategy to strengthen market presence.

Requirements:
• 8+ years of marketing experience, preferably in public works
• Proven management experience, with the ability to inspire and lead a team.
• Strong project management, multitasking and decision-making skills.
• Experience with Google and social media advertising platforms.
• Proficiency in Google Suite, especially Google Slides and Sheets.
• Complete understanding of Adobe Creative Cloud for content management.
• Exceptional organizational skills with a commitment to meeting deadlines.
• Excellent verbal and written communication skills.
• Ability to Travel when needed

Skills:
• Interpersonal Skills
• Flexibility
• Adobe InDesign
• Illustrator
• Photoshop
• Branding
• Master Storyteller
• Communication
• Corporate Communications
• Graphic Design
• Proofreading
• Tradeshows & Special Events
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