Founded in 2017, Storewise, a B2B retail SaaS provider, serves the important, trillion-dollar retail food industry. Its a fight between your local neighborhood grocer (aka Independent retailers) and big box stores; a modern-day David vs Goliath. The Independent retailer (Independent) is a family business spanning generations, collectively generating $255B+ in revenues per year. Theyre staples in their communities and excel in delivering fresh, quality food and outstanding customer service at competitive prices. Over the past few decades, technology-led retailers like Walmart, Amazon, and Dollar Stores have taken market share from Independents. However, Independents are resilient and are fighting back leveraging years of industry domain know-how and embracing technology. This is where Storewise comes in. There has not been a unified retail automation platform that covers the operation of a store like Storewise. Our 100% cloud-based platform delivers value by simplifying the way an Independent sets pricing across every item in their store, manages the myriad of vendors, identifies risk, improves training, and more. In many cases, the Storewise platform funds itself. Beyond the software platform, we provide retailers with a seasoned blend of technologists, former grocery operators, data analysts, CPG professionals, and support specialists ready to work together and strengthen the most important small business in the world. If youre seeking a hard challenge and personal growth within a well-funded SaaS technology company, we invite you to learn more about the role. Job Summary We are seeking a dynamic and results-oriented Senior Marketing Manager to join our growing team. The ideal candidate will be responsible for developing and executing marketing campaigns that drive awareness, engagement, and growth. This role requires a blend of offline and digital marketing expertise, spanning direct mail and trade shows to Account-Based Marketing and SEO. If you have a passion for marketing, an interest in the food services space, and a desire to gain exposure to every aspect of modern-day marketing, we want to hear from you! Our team is small but mighty. Youll be reporting to our Senior Director of Marketing and working with key agency partners and contractors as we continue to build out our marketing team. The ideal candidate will have experience working with digital, web, and PR/Coms agencies. Key Responsibilities Campaign Management: Plan, execute, and optimize marketing campaigns across various channels, including email, digital platforms (RollWorks, Google Ads, Meta), direct mail, trade shows, and industry publications.Content Creation: Work with thought leaders at Storewise to develop compelling content that resonates with our target audience, including social, email, website, landing pages, digital ads, etc. You will also play a key role in building a comprehensive SEO strategy. Lead Generation: Implement effective lead generation tactics to drive sales pipeline growth, including SEM, email marketing, email nurture, ABM, partnership programs, etc. Social Media Management: Manage and grow Storewises presence on social media platforms to engage with our audience and drive traffic. Trade Show Organization: Organize and manage participation in trade shows, including pre-show and post-show promotion and communication with sales. Content Calendar Support: Assist in the development and maintenance of the content calendar to ensure timely and relevant content production. Budget Management: Help with quarterly and annual planning. Maintain marketing budget, ensuring efficient allocation of resources to maximize ROI. Collaboration with Web Developers: Work closely with web developers to ensure website content is up-to-date and optimized for performance. Digital Agency Coordination: Collaborate with our digital agency to execute and optimize digital marketing campaigns. Webinars and Live Events Support: Help plan and execute webinars and other live broadcast events, such as LinkedIn Live. Analytics and Reporting: Monitor and analyze marketing performance metrics, providing regular reports and actionable insights to the executive team. Required Skills: Strong understanding of traditional and digital marketing channelsHigh level of proficiency in marketing automation tools and CRM systems, specifically HubSpot and SalesforceExcellent communication and copywriting skillsAbility to analyze data and derive actionable insightsCreative thinking and problem-solving skillsStrong project management and organizational skillsExperience with SEO/SEM, Google Ads, Facebook Ads, and AdRollFamiliarity with website content management systems Personal Attributes: Self-motivated and results-drivenAbility to work collaboratively in a fast-paced, remote work environmentDetail-oriented with a focus on quality and accuracyStrong interpersonal skills and the ability to build relationships with internal and external stakeholdersAdaptable and open to new ideas and feedback Experience and Education:Experience: Minimum of 5 years of marketing experience in a B2B SaaS environment, with a proven track record of successful campaign managementEducation: Bachelors degree in Marketing, Business, Communications, or a related field BenefitsCompetitive salary and performance-based bonusesComprehensive health, dental, and vision insuranceUnlimited vacation401(k)Generous paid holidaysOpportunities for professional development and career growth12 week paid maternity leave/2 week paid parental leave recblid t8x2atnancvge9smnoof5iw1goic35