Product Marketing Manager
BCforward is currently seeking a highly motivated Product Marketing Manager remote opportunity.
Position Title: Product Marketing Manager
Location: Remote
Anticipated Start Date: ASAP
Please note this is the target date and is subject to change. BCforward will send official notice ahead of a confirmed start date.
Expected Duration: 7 months (Potential chances for extension)
Job Type: [FULL TIME] (>=40 HRS WEEKLY)], [CONTRACT], [REMOTE]
Pay Range: $65/hr. - $70/hr.
Please note that actual compensation may vary within this range due to factors such as location, experience, and job responsibilities, and does not encompass additional non-standard compensation (e.g., benefits, paid time off, per diem, etc.).
Title: Product Marketing Manager
Location: Remote
Duration: 7 Months (Potential chances for extension)
Job Description:
Responsibilities:
* The responsibility of the Marketing Program Manager is to drive product value proposition design working closely with product development/planning, pricing, positioning, and to enhance the monetization strategies of the 3pp Games Xbox Marketing Team. This role is meant to significantly enhance the team's ability to optimize revenue, plan strategically, and manage campaigns effectively.
* Enable Effective Decision Making: Manage real-time information driving marketing analysis to inform decisions leading quicker adjustments in strategy and agile responses to market changes.
* Investigate assumptions - looking at current sales and engagement information to predict consumer behavior and collaborate with marketing to devise strategies that steer or retain players along our intended trajectory across the ecosystem.
* Develop new opportunities, optimizing for revenue, engagement, and retention - analyze player trends with the aim to enhance catalog content promotion, demographic targeting/segmentation. Partner with marketing lead to identify and build methods and strategies to improve player retention/reduce churn, deepen engagement, and optimize for revenue growth.
* Measure Success and Drive Efficiencies: Provide or create reports on game play engagement and revenue metrics, crucial for measuring the success of promotional campaigns and implemented revenue growth strategies. Reporting will help improve the allocation of resources across strategic promotional planning and evolution.
* Trend Analysis -identify new opportunities for enhancing engagement and revenue. Focus on investments that yield financial returns.
* Additional Opportunities - Works with key stakeholders within all business functions to align engineering solutions with business strategies
* Prepares cost-benefit and return-on-investment analyses to aid in decisions on marketing spend
* Demonstrates an informed knowledge of marketing functions to resolve problems and capitalize on process improvement opportunities
* Works on multiple projects as a project team member
* Serves as a liaison between the 3pp marketing community and the engineering organization in order to provide solutions to meet department needs
Qualifications:
* Bachelor's degree in business, marketing, or related field. MBA or other related advanced degree preferred. Or equivalent experience.
* Basic knowledge of report structures to create comprehensive marketing reports
* Ability to create marketing strategies that increase competitive advantage
* Project management skills in order to handle diverse projects, often times simultaneously, and meet aggressive deadlines
* Ability to analyze complex situations and problems and do the necessary research using multiple sources of information to arrive at innovative solutions for marketing team
* Ability to increase operating efficiency with high quality process solutions
* A high level of interpersonal and verbal communication skills necessary to relate to other people at their systems knowledge level
Candidate Requirements:
* Years of Experience Required: 5+ years' experience with revenue, engagement, and/or trend analysis
* Degrees or certifications required: No specific degree required
* Disqualifiers: Candidates with heavy coding experience or without experience in the gaming or entertainment industries
* Best vs. Average: The ideal resume would contain gaming industry experience and experience working in a big corporation
* Performance Indicators: Performance will be assessed based on quality of work and how they fit in with the team
Top 3 Hard Skills Required + Years of Experience
1. Minimum 5 years' experience with data analysis
2. Minimum 5 years' experience with negotiation/communication
3. Minimum 5 years' experience with organization
Benefits:
BCforward offers all eligible employees a comprehensive benefits package including, but not limited to major medical, HSA, dental, vision, employer-provided group life, voluntary life insurance, short-term disability, long-term disability, and 401k.
About BCforward:
Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward's 6,000 consultants support more than 225 clients globally.
BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class place to work.
BCforward is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.
To learn more about how BCforward collects and uses personal information as part of the recruiting process, view our Privacy Notice and CCPA Addendum. As part of the recruitment process, we may ask for you to disclose and provide us with various categories of personal information, including identifiers, professional information, commercial information, education information, and other related information. BCforward will only use this information to complete the recruitment process.
This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration.
Interested candidates please send resume in Word format Please reference job code 231465 when responding to this ad.
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Salary Details
This salary was provided in the Job Posting.
$65-$70
Hourly Salary
Job Snapshot
Employee Type
Contractor
Location
Redmond, WA (Onsite)
Job Type
Information Technology
Experience
Not Specified
Date Posted
11/14/2024
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