Lead Generation Manager at Vanguard Cleaning Systems of Maryland in Baltimore, Maryland

Posted in Other about 4 hours ago.

Type: full-time





Job Description:

Lead Generation Specialist

**If you have read the JD below and feel you are a great fit, please email me direct at ron@talericogroup.com and tell me why I should hire you!

If you are applying to this role, you should love to make cold calls in search of new business!

Responsibilities:
  • Manage lead flow for outside sales. This includes working with our inside sales personnel, outside vendors such as Prospector, our web marketing team and securing leads yourself.
  • Work closely with outside sales team to target key areas of growth.
  • Make calls daily to follow up and prospect businesses.
  • Make sure that all leads that are given to sales are detailed and have been vetted and are strong leads.
  • Work with sales/ops to mine areas around existing customers.
  • Maintain our presence on social media.
  • Develop marketing campaigns for old bids and update information in our data base.
  • Develop marketing campaigns for potential franchises and accounts that have canceled.
  • Work with different sources to generate potential leads.
  • Research specific vertical markets that we are successful in and target them with a marketing campaign comprised of calls, emails and mailers.
  • Participate in Chamber of Commerce events, lead sharing organizations and community events to promote the Vanguard brand.

Requirements:
  • Very detailed organizational skills
  • At least 2 years experience in researching and identifying high quality leads.
  • Have experience using Salesforce CRM
  • Have experience using Constant Contact.
  • Have experience in putting together and managing marketing campaigns.
  • Have a professional presence in communicating with customers.
  • Highly proficient in Excel and Word

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