An Associate Paid Search Director job in the Greater Phoenix, AZ Area is now available through The Keller Group. Our client is a is growing their digital strategy team due to increased client campaigns and volume. This is a unique opportunity to join a company that has continued to thrive in challenging times and offers a ton of internal growth with defined career path, etc. If interested in learning more, please apply now for immediate consideration!
**Must be local to the Phoenix, AZ area as this will be a hybrid position - work from home and in-office split schedule.**
Responsibilities:
Manage, execute and optimize holistic paid search strategies, serving as the subject matter expert for media buying initiatives for B2B and B2C clients
Help to develop and pitch robust media plans that align with overall marketing and media objectives
Be hands-on in deep dive into platforms to manage and optimize PPC spends when needed and make strategic campaign performance recommendations
Manage organic search and SEO strategies
Establish and manage tracking and providing of insights and analysis of campaign performance on both a scheduled and ad-hoc basis to align with client KPIs and success metrics across various channels
Provide expert strategy and execution across Google and Bing
Leverage your understanding of how paid search channels impact overall media mix and directly/indirectly influence business decisions and objectives
Collaborate closely with internal teams such as account services and peers on all performance marketing initiatives including campaign development, on-going communication, as well as the strategy and execution of campaigns
Stay ahead of the curve by researching new ad platforms and brainstorming innovative campaign ideas
Qualifications:
Bachelors Degree in Marketing or related field of study
Minimum 5 years of experience in paid search media, ideally within an advertising agency environment, with minimum of 2 years of team leadership experience
Knowledgeable and confident in various ad platforms and programs including Google Ads, Bing Ads, Google DoubleClick Campaign Manager (DCM), Google Analytics, Excel, etc.
Strong analytical skills to collect, compile, organize, track and analyze data
Technically savvy and experienced in areas such as programmatic and demand-side ad platforms
Thrive in a fast-paced environment with frequent changes in priorities
Benefits:
Medical, Dental, Vision, Life Insurance
PTO Package + Flex Schedule Options
Ongoing Growth Opportunities
Please apply immediately if interested in the Assoc. Paid Search Director job in the Greater Phoenix, Arizona area.