Associate Director, Brand Marketing at Aspen Tech Labs in Lexington, Massachusetts

Posted in Other 19 days ago.

Type: Full-Time





Job Description:

Associate Director, Brand Marketing (US)

The Associate Director (A.D.) of Brand Marketing will work collaboratively within the Kiniksa Marketing Team to develop, execute, and pull through critical unbranded and branded tactics within the ARCALYST brand plan. This role is a great opportunity to contribute to a broad range of projects as it will cross HCP, patient, and digital marketing initiatives.

The A.D. of brand marketing will be working directly with the HCP, patient, and digital marketing directors to support the development and execution of key tactics across personal and non-personal channels. The successful candidate must be a proactive self-starter who is highly motivated and execution-focused with an ability and desire to work in fast-paced, action-oriented environment. Because this role is intentionally broad, the candidate will also need to be a "jack of all trades" who is comfortable contributing across all areas of the marketing and marketing operations function. Being able to solve problems while working in a fluid position that pivots with changing priorities will be critical to being successful in this role. This is a great opportunity to meaningfully contribute towards the continued and rapid growth of ARCALYST, broaden and deepen marketing and operational experience, and develop professionally within a high-performing organization.

Responsibilities (including, but not limited to):
  • Content creation and management of HCP and patient CRM campaigns
  • Lead development and execution of peer-to-peer strategy including content creation and program development
  • Develop and lead the marketing congress strategy including booth content and associated promotions and sponsorships
  • Own the content development and maintenance for the ARCALYST branded and unbranded websites
  • Manage agency partners and vendors, creation of marketing materials, materials reviews and budget adherence
  • Drive development and approval of all marketing materials through the medical, regulatory, legal review process and integrate feedback accordingly to ensure compliant execution
  • Collaboration among multiple cross functional teams across Kiniksa
  • Manage timelines, budgets, and resources to commercial and corporate objectives

Qualifications:
  • Requires a bachelor's degree with 3+ years of biopharmaceutical marketing experience (HCP, patient, and/or digital focus)
  • Specialty or rare disease experience is preferred
  • Strong organizational, process, and project management skills
  • Demonstrated track record to independently drive projects to completion
  • Ability to work cross-functionally and influence without authority
  • Intense curiosity, collaborative spirit, empathy, and pension for problem solving
  • Ability to champion change and drive innovative thinking
  • Working knowledge of compliant and ethical business practices
  • Strong background in collaborating with internal and external stakeholders
  • Possesses characteristics that exemplify drive, passion and focus that will translate into significant contributions towards building a global generational company focused on Kiniksa's patients and customers
  • Salary is commensurate with experience
  • Kiniksa Benefits Summary - USA

Kiniksa is an Equal Opportunity employer and will consider you without regard to your race, color, religion, sex, sexual orientation, gender identity, transgender status, age, genetics, national origin, protected veteran status, or disability status, or any other legally protected category. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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