Digital Campaigns and Promotions Coordinator (Remote Eligible) at Lands End Inc in Dodgeville, Wisconsin

Job Description:

This role is eligible to be performed remotely, however, if you reside within 60 miles of Lands’ End’s office in Dodgeville, WI or New York City, you will be expected to collaborate onsite in a hybrid fashion for up to 12 days per month.

People are the heart of our company, and our doors are open to everyone. As a customer, as an employee - we are committed to creating an inspiring culture that is welcoming, safe, and inclusive for all. Our strength in work and life comes from the combination of our experiences, backgrounds, and talents. It's what we do as people that makes Lands' End a great place to shop and a great place to work.

The Digital Campaigns and Promotions Coordinator is responsible for managing the end-to-end process of promotional campaigns. The ideal candidate will be detail-oriented, highly organized, and possess strong communication skills to collaborate with cross-functional teams.

Campaign Documentation & Tracking:

• Maintain accurate records of all ongoing and upcoming sales and promotions.


• Ensure that all campaign details (dates, offers, discounts, etc.) are accurately captured and communicated across relevant teams.

Creative Briefs:

• Collaborate with the integrated marketing and creative teams to submit comprehensive creative briefs for campaign assets.


• Ensure that creative assets align with campaign goals and timelines.

Promo Code Generation:

• Create and manage promo codes for sales events, ensuring they are correctly applied across platforms and promotions.


• Test promo codes for functionality and troubleshoot any issues that arise during the promotion period.

Pricing File Management:

• Upload updated pricing files for promotions and sales events, ensuring that product prices reflect the campaign offers.


• Monitor the integrity of pricing and offer visibility on the website, and work with the IT/Dev team to resolve any issues.

Cross-Functional Collaboration:

• Coordinate with planning, marketing, and IT teams to ensure seamless execution of promotional activities.


• Communicate campaign timelines, deliverables, and expectations to all relevant stakeholders.

Ad Hoc Support:

• Provide support as needed for special projects, such as flash sales, product launches, or seasonal campaigns.

Skills

• Strong attention to detail and organizational skills.


• Excellent communication skills, both written and verbal.


• Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and Google Suite.


• Experience with project management tools (e.g., Asana, Trello, or similar) is a plus.


• Ability to multitask and meet deadlines in a fast-paced environment.

Education & Experience Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent experience).


• At least 1-2 years of experience in e-commerce, digital marketing, or campaign coordination.


• Familiarity with e-commerce platforms, pricing management tools, and promotion tracking systems.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

US Consumer (e-Commerce)

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