The Sr. Technical Project Manager - Data Integration will partner closely with account, technical, and delivery teams, to lead project management, data requirements, and implementation of email, text, games, and AI-enabled marketing campaigns. The ideal candidate is passionate about data and operations, with a curious mindset, strong technical aptitude, and excellent communication abilities, combined with a touch of creative problem solving. They must also be adept at managing multiple large-scale programs simultaneously, navigating change, and meeting client requirements.
What You'll Achieve
Act as the primary liaison for our technical and delivery teams, overseeing email, text, gamification (e.g., sweepstakes, instant win games), and AI-enabled marketing campaigns
Write and maintain meticulous business requirements documents (BRDs) that clearly define campaign audiences, data inputs, data processing steps across many data sources, and technical specifications for internal teams
Collaborate with account to develop detailed project timelines, ensuring that technical tasks are completed on time and executed with precision
Lead internal campaign kickoffs and ensure teams are aligned on BRD requirements and project timelines
Work closely with account, internal teams, and external vendor teams to define data needs, establish timelines, and validate shared data is accurate and meets requirements
Leverage technical aptitude to identify issues and collaborate with account and internal teams to develop effective solutions
Develop and implement process improvements to enhance workflow efficiency and achieve optimal delivery
Provide input into account teams to share data insights into program enhancements, new services, features, and optimizations
Foster a collaborative work environment that emphasizes teamwork, diversity, and knowledge sharing within Epsilon and with external business partners
Who You Are
What you'll bring with you:
Strong drive, initiative, and sense of personal accountability
Excellent organizational skills, follow-through, and attention to detail
Ability to translate client needs and expectations into comprehensive requirements documents
Excellent written, verbal, interpersonal, and public communication skills
Strong critical thinking and prioritization skills
Comfortable working in a dynamic work environment with ability to pivot quickly as business needs evolve
Proven problem-solving abilities
Ability to perform tasks with a high degree of accuracy
Comfortable working both individually and as part of a group
Analytical mindset and experience in pulling together quick program insights from available data a plus
Bachelor's degree or equivalent experience
5+ years of business analyst, project management, or campaign operations experience
Strong understanding of data systems, APIs, databases, and technical workflows.
Knowledge of how data is captured, processed, and transferred
Expertise in writing clear, concise, and comprehensive BRDs
Why you might stand out from other talent:
Proficiency in tools like SQL, Excel (e.g., pivot tables, VLOOKUPs), and data visualization tools is preferred
Experience with CRM, loyalty programs, and the auto industry is preferred