Director of Marketing Pure Project Management (PurePM) is a client-focused firm dedicated exclusively to delivering high-quality project management services. Our streamlined, economical, and tailored approach addresses the specific needs of our clients, ensuring impactful solutions across various sectors, including healthcare, life sciences, education, senior living, and sports and culture. As PurePM continues to grow, we are seeking a seasoned and strategic Director of Marketing to lead our marketing efforts and elevate our brand.
Position Title: Director of Marketing Locations: Tampa or Philadelphia Position Type: Full-Time
Position Overview: The Director of Marketing will play a crucial role in advancing PurePM's brand and supporting business development. This role emphasizes proposal development, content strategy, and cohesive branding to position PurePM as a trusted leader in project management consulting. Reporting to executive leadership, you will help guide the growing marketing team-currently consisting of a Marketing Professional-to ensure alignment and consistency across all client-facing materials and communications.
Key Responsibilities:
Proposal and Content Management
Oversee the development of proposals, presentations, and qualification packages to ensure high-quality, compliant, and compelling submissions that showcase PurePM's expertise and align with client needs.
Collaborate with business development and project management teams to create strategic messaging, project descriptions, and tailored materials for proposals and presentations.
Brand Strategy and Development
Develop and maintain PurePM's brand guidelines to ensure consistent messaging and visual identity across proposals, presentations, and digital platforms.
Create and implement a strategic marketing plan that supports PurePM's growth, enhancing brand visibility and competitive positioning.
Team Leadership and Development
Help guide the growing marketing team, currently including a Marketing Professional, by managing, mentoring, and fostering a collaborative, high-performance work environment.
Coordinate marketing efforts across offices and remote locations to maintain unified brand standards and quality.
Digital Marketing
Support PurePM's online presence and engagement through targeted digital marketing initiatives, including content updates, SEO, and analytics to strengthen brand visibility and engagement.
Education: Bachelor's degree in Marketing, Communications, Business, or a related field.
Experience: Leadership experience in marketing within a similar environment, preferably in the AEC industry, with a proven record of managing proposal development, brand strategy, and content initiatives.
Demonstrated ability to manage marketing teams and drive business growth.
Strong understanding of proposal processes, brand management, and content development best practices.
Technical Skills: Proficiency in Adobe InDesign, WordPress (or similar CMS), and a solid understanding of digital marketing strategies.