Program Director, CRM Transformation at The Christian Broadcasting Network in Virginia Beach, Virginia

Posted in Other 3 days ago.

Type: full-time





Job Description:

Development Integration (Remote U.S. based)

The Christian Broadcasting Network (CBN) is seeking a highly competent Program Director to play a pivotal role in leading the strategic planning, execution, and management of a large, multi-functional CRM conversion project. The project will transition CBN from a complex, legacy system to a more streamlined, scalable platform that meets evolving needs for fundraising and exceptional donor experiences. This migration is a critical component of CBN's ongoing shift from a traditional broadcast TV media model to a multi-channel, integrated platform model.

This role will focus on transitioning to a contact-centric data model and integrating the CRM with digital audience engagement and donor servicing platforms to enhance viewer interaction, fundraising, and ministry outreach. Collaborating with IT, marketing, fundraising, operations, and ministry teams, as well as external vendors, the Program Director will ensure the CRM supports CBN's mission as a Christian media and humanitarian relief organization in a digital-first landscape.

The successful candidate will have the following qualifications:
Experience: Proven success leading CRM migrations and integrations as part of a digital transformation, ideally in media or nonprofit settings.
CRM Expertise: Deep knowledge of CRM platforms (e.g., Salesforce, Microsoft Dynamics, etc) and expertise in transitioning to contact-centric models.
Integration Skills: Proficiency in integrating CRM systems with digital audience platforms (e.g., marketing, content systems) and donor servicing tools (e.g., fundraising, customer service).
Program Management: Ability to oversee a focused program with clear timelines, budgets, and cross-functional collaboration.
Technical Knowledge: Background in technology strategy, systems integration, data management, and project management.
Change Management: Experience driving staff adoption of new CRM systems through training and support.
Digital Focus: Understanding of digital audience engagement and donor servicing in a digital-first environment.
Ministry Context: Familiarity with Christian media and humanitarian relief operations (e.g., donor relations, outreach) is a plus.
Communication: Strong oral and written communication skills. Skill in communicating technical details to diverse stakeholders with the ability to collaborate effectively and keep multiple teams on task and on time.
Problem Solving: Aptitude for resolving data and integration challenges efficiently.
Flexibility: Ability to work well under pressure and consistently meet deadlines
Self-Motivated: Ability to take ownership and maintain strong time-management and organizational skills.

CBN is a global nonprofit ministry demonstrating the love of God by sharing the Gospel through digital content, traditional media, and humanitarian aid. CBN offers a professional and rewarding work environment, competitive salary, and benefits package to include healthcare for full time positions. If you meet the listed qualifications and are in agreement with CBN's mission and purpose, please click apply or visit our CBN Job Board at www.cbn.com for application and benefit information.

We are unable to give full consideration to resumes without applications.
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